The Lube Group, Italy's number one kitchen brand, continues its rapid international expansion, once again demonstrating the incredible momentum of its export department. In a triple celebration of Made in Italy, Lube proudly announces the opening of three new Lube Stores in Sant'Antonino (Bellinzona) in Switzerland, Punta Cana in the Dominican Republic, and Miami in the United States. Three new strategic locations for a brand that knows no boundaries and delivers kitchens to over 80 countries around the world every year.
The Lube Group does not simply export kitchens: it brings with it an idea of style, functionality, and quality that has captivated consumers worldwide. With the opening of the Lube Store in Bellinzona, the historic Swiss town welcomes a modern space where Italian design blends with practicality and the pleasure of an unparalleled shopping experience. Punta Cana, on the other hand, offers an exotic setting where the charm of Lube kitchens perfectly matches the tropical beauty of the Caribbean location, allowing customers to connect with the latest trends in Italian design in the heart of a true paradise.
The recent opening of the Lube Store in Miami was a true event, attracting many designers and architects eager to discover the brand's latest innovations firsthand. Miami, a city that symbolizes dynamism and style, represents another important step for Lube, which aims to get closer to customers in the United States with an exclusive and personalized design experience.
Both new Lube Stores offer a carefully curated selection of the best kitchens from the Lube collection, ranging from modern to more classic solutions. Visitors can admire stunning compositions of the Immagina models, which combine creativity and flexibility to meet all furnishing needs, and the refined Flavour, Round, the brand-new Ready, and Agnese models, perfect for those who love a balance between tradition and innovation. There is also great curiosity surrounding the new Brera model, which will soon conquer markets with its fine eucalyptus wood finishes and super matte lacquers—an innovation that highlights Lube's passion for natural, quality materials.
The international expansion of the Lube Group is not just a commercial growth strategy: it represents a journey to discover the new needs of a global audience, bringing the philosophy of "living the kitchen" everywhere. Lube continues to be a reference point for those seeking not only a product but also an experience of design, quality, and reliability, born of the most authentic Italian craftsmanship.
It is also worth noting that many other important openings are expected before the end of the year: mono-brand Cucine Lube stores are going in Madrid, Spain, in St. Raphael and Tours, France, in Tashkent (Uzbekistan), La Louvière (Belgium), as well as the opening of a new Creo Store in Cluj Napoca, Romania. These new openings mark further milestones in the European expansion strategy, bringing the design and quality of Italian kitchens even closer to customers across Europe.