Gruppo LUBE continues to expand and to conquer the market and consumers, with stores and single-brand stores based on creativity and a green philosophy.

As part of its development strategy, it is opening the new LUBE Store in Forlì, in the Marche, a region in which the company has been hugely successful over the years.

The ribbon-cutting ceremony is scheduled to take place at the 200 m² store on Saturday, 10 September, followed by a series of initiatives that will continue until Sunday, 18 September.

The new Cucine LUBE collections will be in the spotlight. There is Flavour, the refined and versatile kitchen on which the various door types and multitude of finishes can be used to create different styles and thus adapted to all living space needs and tastes.

On display for demanding customers with more contemporary tastes is the IMMAGINA PLUS collection, combining innovation, design and tradition. The finishes, materials and colours of this model are continually revised to create an innovative kitchen setting, designed to satisfy the needs of a contemporary target.

The Luna and Oltre models are there for those who prefer a simple and designer style, together with many others, also with an even more contemporary style that is still a classic.

Every composition is a fusion of unexpected materials that combine in perfect harmony with precious details, each one telling the story of an incredible company that is a leader in the kitchen sector.

A team of three qualified sales assistants will be on hand to assist customers, offering design, wiring diagram, delivery and assembly services.

At the new LUBE STORE in FORLÌ, the customer can be certain of a reliable purchasing experience focused on a genuine Italian-made product. This is a value-adding service at a store that faithfully reflects the philosophy of a Group that has been a world leader in the kitchens sector for over 50 years.