At such a difficult and delicate moment for the economy and for consumers, Gruppo Lube has decided to help its customers with a singular and unique initiative: “LOWERING THE PRICES OF LUBE AND CREO KITCHENS”.
In a period when inflation and therefore the cost of living continue to rise, the Marche-based company is bucking market and economic trends and showing, once again, that it understands the needs of Italians and wants to support them, with tangible initiatives that do not affect the quality of its products and materials.
The new Gruppo Lube campaign is called “LOWERED PRICES TO BEAT INFLATION”. It follows the initiatives taken in 2022, which started with a block on increases, followed by the “Price Freeze” last summer, and the purpose is once again to fight the heavy rise in the inflation rate caused by the slow recovery after the pandemic and the problems linked to international geopolitical tensions.
Gruppo Lube is accepting a great responsibility with this initiative, by deciding to shoulder any new increases in the purchasing price of raw materials, as it has guaranteed to all consumers who choose Lube that the price agreed when purchasing the kitchen will remain unchanged.
Gruppo Lube has always been on the side of consumers and it is demonstrating this once again. “Being Lube, being united”.