As part of the development strategy, Gruppo LUBE is opening a new LUBE Store in Tortona, in the province of Alessandria. The inauguration is scheduled to take place on Monday, 28 November, and events and promotions for all customers will continue up until 4 December. The ribbon-cutting ceremony is scheduled to take on Thursday, 1 December.

The new Lube store will display the latest products and all the most prestigious models, including the very latest addition, UNICA. This is a functional, elegant and stylish model with an exceptional design and refined and environmentally sustainable materials. The soft colours create a warm and welcoming environment that still has the eye-catching contrasts produced by the colour blocks skilfully harmonised with the rest of the kitchen and the surroundings. The vertical sides of the doors are rounded, giving Unica a soft and sinuous look, while the unusual handles and opening systems make the doors an engaging and central part of the kitchen.

There is Flavour, the refined and versatile kitchen on which the various door types and multitude of finishes can be used to create different styles and thus adapted to all living space needs and tastes. The appearance of a Flavour kitchen therefore changes according to its setting and can have a classic or contemporary mood, depending on whoever lives there and uses it every day.

On display for the demanding and loyal customers of the Marche-based brand is the Immagina Wood collection, on which the hues of veneered wood are shown at their best in an exclusive collection that combines innovation, design, and tradition.

The Luna, Oltre and Agnese models are there for anyone who prefers a more classic but still functional style.

A team of two qualified sales assistants will be on hand to assist customers, offering consultancy in design, measurements at the customer’s home, transport and assembly services.

At the new LUBE Store in Tortona, in the province of Alessandria, the customer can be certain of a reliable purchasing experience focused on a genuine Italian-made product. This is a value-adding service at a store that faithfully reflects the philosophy of a Group that has been a leader in the kitchen industry for over 50 years.