As part of the development strategy, Gruppo LUBE is opening a new LUBE Store in Lariano, just outside Rome. The inauguration is scheduled to take place on Monday, 27 June, and exclusive promotions for all customers will continue throughout the week.

The new store is displaying the latest products and the most prestigious LUBE models.

UNICA, the most recent addition to the LUBE range, which was presented at Eurocucina 2022, is on display. This is a functional, elegant and stylish model with an exceptional design and refined and environmentally-friendly materials. The soft colours create a warm and welcoming environment that still has the eye-catching contrasts produced by the colour blocks skilfully harmonised with the rest of the kitchen and the surroundings.

The vertical sides of the doors are rounded, giving Unica a soft and sinuous look, while the unusual handles and opening systems make the doors an engaging and central part of the kitchen.

Then there is Flavour, the refined and versatile kitchen on which the various door types and multitude of finishes can be used to create different styles and thus adapted to all living space needs and tastes.

The appearance of a Flavour kitchen therefore changes according to its setting and can have a classic or contemporary mood, depending on whoever lives there and uses it every day.

On display for the demanding and loyal customers of the Marche-based brand is the IMMAGINA WOOD collection, on which the hues of veneered wood are shown at their best in an exclusive collection that combines innovation, design and tradition.

The Claudia and Agnese models are there for anyone who prefers a classic but still functional style, together with the highly distinctive models of the Oltre Clover Design Collection, for anyone seeking design and style. Every composition is a fusion of unexpected materials that combine in perfect harmony with precious details, each one telling the story of an incredible company that is a leader in the kitchen sector.

A team of three or four qualified sales assistants will be on hand to assist customers, offering design, measurement, transport, assembly and assistance services.

At the new LUBE Store in Lariano, the customer can be certain of a reliable purchasing experience focused on a genuine Italian-made product. This is a value-adding service at a store that faithfully reflects the philosophy of a Group that has been a world leader in the kitchens sector for over 50 years.