Lube Group returns to Striscia la Notizia with a new advertising campaign dedicated entirely to the successful young brand CREO Kitchens. The 60-second adverts will be on air for two weeks, from Monday 13 to Saturday 25 February during the program itself and during late-evening repeats.

The showgirls Irene and Ludovica, with their inseparable companion Gabibbo, will present lots of new elements to the viewers of Striscia, starting with the new Kyra Telaio, the innovative model which offers elegant lighting effects and exciting combinations of materials, thanks to the new doors. The advert ends with the claim: “Never give up quality for money value”, to emphasise the extraordinary range of innovative solutions and precious materials available at an unbeatable price.

With its new CREO Kitchens campaign, Lube Group confirms the extraordinary success of the brand, which performed extremely well in 2016, winning over Italian consumers with its original and non-conformist style.